If it only takes one influencer, one champion, one partnership, one client or one lucky break to launch a business to the next level of success, then why aren’t solo-business leaders planning better to make these connections happen?
Typically, they didn’t learn how to create a successful business model, develop profit, or gain long-term freedom and their entrepreneurship journey is tougher without this education. Thus, it has been become an acceptable practice to give excuses, justifying their current level of success.
One wonders, what critical opportunities are entrepreneurs missing because planning doesn’t take priority in their business and excuses do. What if every entrepreneur could address these typical excuses and establish the approaches to doing business and running their businesses need?
What if they could overcome these five excuses?
1. Lack of Awareness– Entrepreneurs can get to the end of their day, their week, or the end of the quarter and be bewildered as to why they are not seeing more success trending in their business despite putting their best effort forward. Lack of awareness becomes less of an excuse when business owners recognize that doing something 1,000 times, doesn’t mean they are any better at doing it than they were before. For example, I have drawn my fair share of stick figures in my life and if I drew one today, it likely wouldn’t be much better than one I drew 30 years ago.
I am cognizant drawing is both a talent and a skill and me have not taken any steps to enhance either. Thus, I do not expect better results over time. Business owners must also be aware that a similar ideology applies to their roadmap to success, too.
2. Busyness –It is the disease of the 21st century. There are so many chronically ill businesses who are suffering that is has become trendy and almost a badge of honor for entrepreneurs to say they are busy. Yet, they can fail to understand it is not a requirement for success. Yes, many new business owners put in long hours, but over time good business leaders will find and implement new methods and systems to save time. Managing time is not a natural ability. It is a skill that needs to be developed and practiced day-in and day-out to create efficiencies. Instead of boasting about busy days, embrace finding ways to do more with the same amount of time.
3. Poor Leadership– Since leadership isn’t a prerequisite for business ownership it is often a forgotten powerful tool. If entrepreneurs don’t put on the leadership hat on a regular basis there is no way planning will ever be a priority in their business. They must change their role from the doer to business leader and plan their business if, they ever expect to blaze a trail. Leadership skills will develop over time by learning from experiences and subsequently adjusting future actions. Owners will remain in a position of less power and their businesses will continue to struggle if they don’t blaze some trails as a leader.
4. Know How – Ask any successful business leader and they will tell you they had their fair share of risky leaps into the ambiguity. As Richard Branson, Founder of the Virgin Group, says, “If somebody offers you an amazing opportunity but you are not sure you can do it, say yes – then learn how to do it later!” If you can’t learn it quickly, hire someone to do it for you. Entrepreneurs spend enormous amounts of time doing something on their own when they don’t have the right skills. It is best to hire someone who is trained and has systems to help them. Planning their next moves or the next months and years in their business lowers the risk of missing opportunities to make profits.
5. Systems – A system is simply a series of action steps to form structure. Systems can be old school or high tech. They can be complicated or simple. Most importantly they don’t have to be perfect. However, entrepreneurs don’t want to establish a system, they want a to go to the store and buy the perfect ready-made system. They believe the perfect system will instantaneously be the catalyst for their future success. Unfortunately for them, many of the best systems start with a pen and paper and they get better through trial and error, but if they are never put to pen and paper it is likely they will never become a consistent system or a highly profitable planning system for them.
As a business coach, I hear these excuses for failing to plan. Then, I see the effort people give to create the success they desire, but they will fall short because their time is not spent focusing on the things they need to be doing for a good return on investment or discovering what they need to be delegating. Far too often, they are busy doing things that won’t help them create success.
Planning your business is a daily activity but it starts by looking at the excuses as to why are you not spending time planning for your business and then making provisions to overcome those excuses. Chose to spend more time scanning your environment for the hidden gems or create that one connection your business needs.
Say, yes to you and to your dreams.
I am a best-selling author, a keynote speaker, award-winning coach and the founder of The Academy of Entrepreneurial Excellence. I coach leadership high-performance habits to health and fitness professionals that get results for you and your clients.